the magickal marketing school for sacred service providers, black sheep biz owners, healers, and conscious creators becoming booked-out online icons
“This is the best investment I’ve ever made in my business.” - Bianca Collier
There’s a difference between intentionally taking up space and just waiting for opportunities to find you…
If you’re not here to spend big money on advertising... but you’re BEYOND ready to do what it takes to emerge from obscurity and become a VISIBLE, well-known, and in-demand brand…
If you’re ready to seriously grow your audience and customer base with people who LOVE to follow, support, and buy from you…
If you want to STAND OUT from the thousands of other tarot readers, healers, psychics, and witchy-preneurs trying to get noticed online…
You need more than a pretty Instagram feed and a link in bio.
You need a cohesive brand presence that attracts a steady stream of aligned followers.
An authentic marketing strategy with a clear mission + message that makes people go, “I LOVE what you share online, I am moved by your work, and I want to work with you.”
And a sales portal that consistently brings your offers out to the world and gets you paid.
Are you ready to go beyond dreaming of your big vision while pedestaling other creators…to having a clear pathway to turning your potential into reality?
WITCH & FAMOUS is the 12-week biz-witch & service provider slumber party that will show you exactly how to STEP OUT ONLINE, unearth your inner magic, and build an authentically iconic online brand that magnetizes aligned community, devoted clients, and turns your hidden-gem genius into a known and unforgettable presence that makes an impact + income.
if you are ready to follow your calling, bring your mission to life, and build the kind of recognition and cash that reflects the depth, integrity, and power of your work, this is your invitation.
If you are ready to stop WAITING AROUND for opportunities and PUT YOURSELF OUT THERE, emerge from obscurity and become a go-to name in your industry, a niche fave, the person people tag without hesitation when someone asks for a recommendation, this is your portal.
If you are ready to stop giving in to the illusion of your smallness and insignificance…
and instead anchor into the truth that your voice carries weight, your work carries impact, and your presence changes rooms, this is your moment.
this is where you stop whispering your magic and start articulating it clearly + powerfully. where your genius stops living in your notes app and in client sessions… and starts leading your content, your offers, and your platform. where visibility becomes an extension of sacred service, not a performance for approval.
“You are truly an Icon activator.”
Before WITCH & FAMOUS, I felt guilty that I ever saw myself as self-possessed or wanted bigger for myself than what was around me. I was following your work when I was in a business that didn't resonate with my happiness, and your page was one of the places that kept me tethered to magic, to the possibility that existed outside my immediate circumstances.
You are a necessary step for those who are meant to bring about radical, spiritual change to this world.” - Chibuzo harbor
“if you have been sleeping on this, run! don’t walk.”
Before WITCH & FAMOUS I kind of felt all over the place and I had this feeling of feeling bad for taking up too much space or wanting to sell a service but having the fear that I was annoying people.
It feels so activating now, and my page feels even more like me, who I am and how I show up. I’ve attracted more aligned people who enjoy what I share and what I do , and I even had some people reach out to tell me how the love the direction I’ve gone in, and it means so much to me!
I have gained thousands of new followers since WITCH & FAMOUS, had memes and posts go viral (where in the past that had never happened before). I’ve even gained new clients!
From all the new clients and events I’ve been hired for, my bank account has grown so much and continues to grow daily, whether it’s small offerings or bigger one! - Diana Steele, The Waning Moon Witch
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“My social media presence has COMPLETELY changed! I went from dreading posting to creating content regularly. I’ve have had multiple posts go viral, with my most viewed reel at 626,000 views and climbing…On Instagram I’ve gone from 400 followers to over 12k! I’ve seen an increase of 858% in customers finding my website via Instagram and a 33% increase in overall sales.” – Alexa Branco, The Brujas Tomb
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“I have become much more comfortable with my engagement, feeling like I don't need to show up until I feel good about showing up! I've grown my audience steadily since working through WITCH & FAMOUS and have connected with so many people who appreciate my messages and work!
My community feels much stronger, much more personalized to who I am as a creator, and much less like I'm desperately trying to hold onto people while simultaneously hiding from them. And my bank account has become much more accustomed to regular influx! - Taylor, Thats So Pisces
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“I have gained 4000 followers on Instagram since working with Captolia, I have a strong group of core clients that always repurchase and are interested in being in my world no matter what I launch. My engagement and reach has skyrocketed…I have made 35k in the last 4.5 months including a 10k launch, two 10k months, and two months where my single sessions were FULLY BOOKED. Right now my readings are booked over a month in advance. It's the first time in my life where I feel financially free.” – Angelica S. Cresci
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“Every day I get messages telling me that my words have changed new people’s lives. Social media is more natural, easy, and fun than ever AND happens to be growing faster than I ever thought possible! I went from 0-260,000 followers on TikTok and 1,000-11,500 on Instagram (and growing by the minute, will probably be WAY bigger than that by the time these words get published anywhere, tbh).” –Frankie Simmons
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“Our community is expanding and holds wonderfully aligned folks who engage with our material. Before our work with Captolia, we really didn't have an online community, now we see all of our followers that way!
We were able to double our income over the course of one year, offering newfound security - and our brand has evolved and expanded from séance hosts to truly celebrity occultists with feature articles on Yahoo News, Cosmopolitan, interviews on Coast to Coast and conversations with some of the biggest names in our industry.” - The Eckharts
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“Having this space allowed me to heal, identify and love who I am. I am more confident and becoming more confident in all that I offer in my businesses. I am forever grateful for this unique space.”
-Tippy Wong, The Inner Gold + Yoni Botanica
the witch and famous way
Inside WITCH & FAMOUS, you won’t be forced into anyone else’s formula or framework.
You won’t be told to “pick a niche” or follow any generic marketing strategies.
You won’t be told to just “post more consistently.”
You’ll be initiated to own your unique energy and archetypal expression so your marketing matches the way you’re intelligently designed to communicate and move through the world.
WITCH & FAMOUS helps you bring your soul mission online in a way that meaningfully serves, successfully sells, and leaves your corner of the world better than you found it.
We’re not recreating high school popularity contests here.
We’re revolutionizing fame.
We’re going beyond just being known to claiming what you’re here to be known FOR.
💞 what if there was a way to grow your business without turning into an internet clone, without forcing yourself into someone else’s formula, and without spending your days second-guessing every post because you’re scared of being too loud, too much, or “doing it wrong”?
💞 what if you could build a bigger presence without walking on eggshells around people who only tolerate you as long as you stay small?
💞 what if your growth didn’t require cheesy hooks, perfect consistency, or waiting until you hit some magic follower number before you’re allowed to be taken seriously?
💞 what if you could stop wasting time on content that goes nowhere, stop obsessing over likes and unsubscribes, and finally have a brand that feels cohesive, aligned to your energy, and easy to return to when you don’t know what to say?
💞 what if sales didn’t feel like convincing, manipulating, or “selling out” but simply opening the next door for the people who are already saying yes to your energy, mission & message?
Now I have an extremely enthusiastic community who watches my every move and is so excited to work with me that I've had to work through my own fear of success. It is actually a little scary -- when I became visible for me, it was so overwhelming to feel loved and supported, and it took some inner healing to accept that I deserved all of that but it was obvious because I was showing up authentically!
"I return to the notes I took during Witch and Famous all the time, not to mention the private session that shifted my entire relationship to social media. Let's just say the results speak for themselves. From 1000 followers to 4K on IG + 11.5K on Tiktok in under 6 months.. plus a fully booked calendar to the point where I had to close my public booking page because I was so overwhelmed with bookings, and now focus solely on helping other psychics up level." - Hope Healing Arts
“I don't even think I really had a community before I started working with Captolia. I pretty much just had loved ones and some random followers who found me who knows where.
“Before working with Captolia, my online presence was practically non-existent. I was hesitant to show my face, unsure of what my brand looked or felt like, and I didn’t even have a name that truly resonated with who I was. Now, my presence has transformed…
When I first started working with Captolia, my social following was under 500—now, I’m approaching 2,000. This year has also been my most profitable. I’ve gained so much clarity in my vision, which shows through everything from my website to social media and brand materials.
Captolia has pushed me to think more deeply about my brand in both a visual and emotional sense, which has been key in creating the presence you see today…
The most impactful guidance for me was learning to consider how my presence and brand would feel to potential clients. What truly shifted everything was connecting my empathic nature to how I show up in my business. This insight helped me align my energy with my brand in a way that feels authentic and resonates deeply with the people I serve.
Understanding my brand’s archetypes has been transformative. They’ve enabled me to bring my brand to life in a way I hadn’t been able to before. Without this insight, I honestly believe I’d still be feeling completely lost. The archetypes have given me a clear direction and deepened my connection to my brand, shaping everything from my content to how I present myself.
- Kim, The Lipstick Witch
“I’ve gained clarity about my identity and vibe. Even though my following isn’t huge, I’m often recognized by both my brand name and aesthetic. It’s incredible to see how my brand presence on social media has made such an impact, even offline.
“I have become less afraid of showing up as I am…although that doesn't seem like much, for me it's the whole world. I was petrified and now I'm not. On top of this - my follower count has gone up and my engagement rate has gone way up too!” – Kim, The Lipstick witch
Witch & Famous is your golden ticket to:
✨ showing up confidently as your most radically authentic self, free from middle-school unpopular kid fears, perfectionism, or second-guessing.
✨expressing your magic and voice boldly—without contorting yourself to fit anyone else’s opinions or expectations.
✨ dreaming big, taking audacious risks, and creating content + offerings that change the industry game.
✨ reigniting your momentum and tackling your boldest vision with unstoppable and inevitable energy
✨ giving less f*cks about vanity metrics and receiving more MEANINGFUL engagement - and growing an audience that’s invested in the world you’re building.
✨ dream clients stumbling into your internet corner and falling in love with your content consistently
✨ engagement, buzz, and ALIVENESS that turns your social media into a magnetic community hub.
✨ a growing email list with subscribers eagerly opening your newsletter and feeling seen, inspired, and connected to your message.
✨ press features, podcast invitations, and aligned collabs flowing your way without you having to chase them
✨ strangers and long-time lurkers reaching out of the internet ethers to say, “I don’t know how I found you, but I need to work with you.”
✨ booked-out sessions (sometimes months in advance) and sold-out programs filled with people who recognize, reference, and recommend you to everyone they know
✨ becoming a favorite creator on the internet — the one whose posts get saved, shared, and sent in group chats because your words shift perspectives, spark courage, and leave people changed long after they close the app. an impactful presence. a ripple-maker. someone whose visibility actually moves lives.
this is where your marketing becomes an archetype-led experience that feels alive, magnetic, and entirely yours. where your mission organizes your visibility. where your identity stabilizes your income. where your recognition grows as a natural result of standing fully in your work.
If you’re ready for your biz to blossom from a hobby into a truly supportive side hustle or full-blown career…
All while you feel more aligned, abundant, and joyful getting paid to be yourself…
Witch & Famous is for you.
Because…
…Making content that grows your business and gets you paid is meant to be FUN.
Building a platform that funds your art, your purpose, and unique form of service is liberating and vital in these destabilizing times.
There is no rush, but if you’re over posting and praying for more visibility and “waiting” to be discovered…
If you’re done delaying your dream of building a brand people recognize, remember, and pay …
If you’re ready to make real connections with other witchy peers and colleagues who will genuinely celebrate, support, and catalyze you (beyond just quietly following you on socials)...
Join us inside.
the deets
$138
eight monthly payments
$277
four monthly payments
$1111
pay in full!
+++ FIRST 5 TO PAY IN FULL GET PRIVATE BRAND AUDIT FROM CAPTOLIA
BIPOC EXCLUSIVE sliding scale payment options are available.
This is a TWELVE week group program - beginning on March 19th 2026. Details below.
what’s included…
13+ modules (a blend of live and pre-recorded trainings) designed to help you clarify your mission, build a cohesive brand ecosystem, and use social media as an act of service — not just self-promotion. You’ll learn how to cultivate a devoted audience, expand your reach across multiple channels, and consistently generate clients who are aligned with your worldview and ready for your work. Check below with a module by module breakdown - this breakdown does NOT include our guest workshops or coaching calls.
Group coaching calls, discussions, healing sessions & rituals to help you move through the big emotions that come up when getting visible + building a public brand.
“Co-working hours” to body-double and stay accountable to the work alongside your new iconic community members
Weekly *homework* and group challenges to help you apply your new skills to your brand in real-time
Replays for all lesson modules and coaching calls available FOREVER for you to catch up on or revisit anytime
Private group chat for ongoing community support, connection, collaboration, a space to get feedback and ask Captolia questions!
Invitation to join all future Witch and Famous cohorts as the curriculum evolves and progresses
YOUR INVESTMENT:
$1111
student reviews
"I know now that I am not only worthy of my vision but i can now clearly see a way to get there. The archetype system was such a helpful framework and tool for me to conceptualize my branding.”
"My biggest win was realizing that even though I thought I was "taking up space"on my socials, I really wasn't. I was just waiting for opportunities to come to me and not trying to actively manifest them. It's been wild what that flipped switch has yielded."
“WITCH & FAMO(US has taught me that developing my unique expression takes time, and that I don't have to rush anything. I unfold exactly as I need to.”
WITCH and FAMOUS IS A FABULOUS, JUICY COMMUNITY OF ENCOURAGEMENT 💖
“Witch and Famous helped me realize I was avoiding my archetypes because I had bias against them not being cool/ sexy / edgy. Yoga world often has this serene, neutral, staring off into the distance marketing that I struggled to emulate. Now I’m embracing my optimism and fun as my business superpowers. As I feel more empowered to transmit my business through the act of joy, I get feedback from people that they are picking up that energy. One of my clients said she signed up to work with me because of how happy I looked in my photos! :)
Captolia is so skilled at seeing the potential in others. Her enthusiasm in her clients’ work feels deeply genuine, and that enthusiasm is contagious. In WITCH & FAMOUS she created a fabulous, juicy community of encouragement first and foremost by modeling that outlook herself. Captolia challenged my scarcity mindset and invited me to dream more abundantly.
I know that my business - not just my marketing, but the way I’ve developed my business - has matured and blossomed because of her influence as I’ve participated in her programs.” - Emily, All Bodies Welcome Yoga
“I've (quietly, discretely) grown SO MANY ROOTS during this course. It's all been watering my soil. You've gotten me inching closer and closer to my true self.
Before working with Captolia I felt scattered, like I didn’t know what to do. I was trying to come off as a professional coach while at the same time trying to express my creative spirit, and it was like playing two separate roles that didn’t properly fit together. Nothing felt natural. I was playing it safe, trying to do the “right” things, be a “normal” life coach, and thus had less than 300 followers. I knew I had to show up to find my people, but I couldn’t figure out what my genuine showing up would even look like. It felt like putting on a performance that wasn’t me, and so I struggled to get myself to do it.
I now have over 12K followers, but the most significant change is that I am able to show up and actually be myself!
Things make so much more sense now. I no longer feel like I have to show up as a certain type of coach or put on a performance or a look that isn’t entirely myself in order to get a message out there. I feel like I’m finally able to do what I’m meant to do! (It felt wrong and scary before to just follow my own intuition and desires).
How has your community transformed?
I am now talking to MY people, as opposed to just doing some vague self-improvement content. So many people have come out of the woodwork and thanked me for saying the things I’m saying, how much I’ve helped them, and sharing their own very-relatable struggles. As someone who once felt so alone in her own self-abandonment, codependency, and identity-loss, it feels so uplifting and fulfilling to know that I’m able to express my truth and free others along the way!
–Tracy Konane
Faq
Is WITCH and FAMOUS for me?
Are you an aspiring witch-fluencer? Are you a small biz owner who provides a service? A spiritual entrepreneur? A magickal baddie who works a 9-5 job but craves the freedom and fulfillment of starting their own mystical biz or the extra cash flow a witchy side hustle could provide? Are you a tarot reader, astrologer, or healing intuitive with a baby following that desires bigger success and recognition? Or an established biz-witch ready to expand your kingdom and uplevel your marketing? Then yes, this program is for you!
If you’re not sure what your niche is or what you have to offer, but know deep down in your heart that you want a wealthy magickal brand built on your own terms, Witch and Famous is the perfect place for you.
Who is this course NOT for?
If you’re not quite ready to work through your fears of being visible, to take up unapologetic space on the internet, plaster your beautiful face all over your IG feed, or put in the good old work (yes, it takes LOTS of work!) of developing and implementing your business plan and visibility strategy, this course is likely not for you.
If you’re in crisis financially, if your business is a sinking ship, and if you’re looking for a get rich quick scheme to save you - this program is not for you. Brand building + marketing is an act of slow flourishing - and while this offer *can* certainly collapse and speed up timelines to bring in results quickly, this work takes time and results are not guaranteed.
If you’re in a financially unsafe place, I do not recommend signing up for this course. However, you can absolutely request a scholarship. 💟
Does my biz have to be witchy biz for this to work for me?
No! Entrepreneurs or biz folks of any type and in any niche or industry that works with clients (even if you don't know what your niche is yet) will benefit from what we'll cover in this course!
Do I need to have a business already?
WITCH & FAMOUS is best experienced by folks with existing businesses - whether they’re baby businesses, side hustles or full time businesses… this program was built for folks with entrepreneurial spirits who are ready to grow + build thriving business brands. Not for folks who are not serious about growing their work.
what’s the schedule?
This is a 12 week program beginning on March 19th 2026. A schedule survey will go out to all who sign up - and our full live schedule will be announced after enrollment closes
What if I can’t attend live?
All the lesson modules and coaching calls will be recorded, and you’ll have access to the replays forever.
Can I get a refund? Can I cancel my payment plan?
Refunds: To give space for folks who may purchase out of FOMO, we’ll honor refund requests made within 10 days of purchase. Refund requests made after this may not be eligible for a refund.
Payment plans: Payment plans are not subscriptions, they are installment plans for a total amount owed. By enrolling in this program, you are agreeing to pay the full amount of the total investment.
I have more questions, can i contact you?
For sure, if you have questions - please reach out to captolia@thedigitalwitch.com!
are members of the QTBIPOC community safe in your space?
I cannot claim to be a completely “safe space”, but inclusivity and harm-reduction are values that I strongly uphold in all of my spaces, and I am committed to learning, examining, and changing my practices if and when harm does occur.
I’ve also partnered with Nike Aurea as a consultant to create a safer and less harmful container for BIPOC students in WITCH & FAMOUS, and to help facilitate the group space and restorative conversations should harm happen.
